Cooperative wineries are something that is pretty unique to Europe, and is possibly a little hard to understand for producers from New-World producing countries. The notion of hundreds or thousands of different growers all providing their fruit to a collaborative facility that has the responsibility of vinifying and either selling or bottling the collective wine produced is a very historic one, and it has only been the last 50 years that has seen more individual producers establish their own wineries, either from their own vineyards or purchased fruit. It must be a little bit scary trusting someone else to handle a year of your life, and also a little sad to know that it will be blended into many other wines and somewhat lost in the multitude. At the same time it must be relieving to know that you are going to get some money for your fruit regardless, rather than being completely at the mercy of the vintage and the market. In the Rhone Valley there are negociant producers who purchase wine (and in some cases fruit) to mature, blend and bottle under their own label. This model is much more familiar in the new world, as the largest producers in every country would need to buy fruit from growers often in different regions, to feed the increasing demand globally for their branded wines. This of course is in addition to their hundreds or thousands of hectares of vineyards, which is often the same size as entire appelations in Europe which many have hundreds of separate vineyard owners. Like Guigal, my appointment on Day Four was a producer based in the Northern Rhone that owns vineyards in several appelations, but relies on wine purchased from the Southern Rhone to provide the bulk of their sales.
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| Saint Joseph vineyards |


